An explainer to lay out Worklife Wellbeing's employee benefits offering rebrand
Worklife approached us to promote and explain their new product Worklife Wellbeing, with a view to adjusting the way they present their employee financial package offering with a focus on mental and physical health and wellbeing. The explainer animation we made for them, then, had to not only communicate the benefits of the package, but also communicate their reimagined brand values.
Through fresh colours, use of negative space, bright tones and the creation of a clear, positive aesthetic, we managed to clearly and concisely outline Worklife Wellbeing’s offering as well as powerfully evoking the right mood and atmosphere.
The project was so successful that Worklife Wellbeing used not only our animation, but a variety of stills from the project across social channels as well!
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